ChatGPT Joins Loyalty Legends, Why Loyalty Is “Boffo,” and This Year’s Top 100 Brands
Loyalty is a leading-indicator of consumer behavior and brand profitability. [...]
Loyalty is a leading-indicator of consumer behavior and brand profitability. [...]
The Barbie movie has made $1.5 billion – so far. [...]
“Summertime and the livin’ is easy.” So said George Gershwin, [...]
Patriotism matters. More and more for brands. Here’s what MarketWatch [...]
R-O-I mandates, profit demands, consumer expectations, rollercoaster-economics, and 522 interviews [...]
How big a brand do you have to be to [...]
They just do. They make gaffes. They blunder. It’s part [...]
Emails are not like duct tape. More is not necessarily [...]
Last month Domino’s extinguished their pizza ovens, turned off the [...]
User-Generated Content, UGC, has been around, well, forever, but went [...]