Why The “Godfather Strategy” Doesn’t Work When It Comes To Real Loyalty!
Go ahead. Make them all the offers you think they [...]
DIY Research: What Could Possibly Go Wrong?
Not all projects belong on Pinterest: https://tinyurl.com/2axh2jcy Find out [...]
Research Can Hurt Your Brand
Depends on the research, of course. This research caused Disney [...]
Your Holiday Shopping Run-Down
When people (like you) shop for the holidays, it turns [...]
High Achievement and Haute Couture Branding
They both take place in the framework of very high [...]
Is Real Patriotism Possible?
Because it’s a more challenging, tribal, partisan, and political landscape [...]
Why Consumers Love Lists
Here's why: https://thecustomer.net/passikoff-is-your-brand-on-the-right-list Find out more about what makes [...]
2024’s Most Innovative Brands
This year there have been shifts in consumers’ perceptions of [...]
How To Get Consumers To Sing Your Praises?
Emulate this one. A marketer so effective their efforts were [...]
Meeting Your Customers’ Expectations Is Good
Having your brand meet customers’ very high expectations is good. [...]