Tracking Brand Loyalty
pc magazine looked at our Brand Keys Loyalty Leaders lists [...]
What’s The Smartest Smartphone For You?
It’s estimated consumers spend 5 hours 24 minutes per day [...]
ChatGPT Joins Loyalty Legends, Why Loyalty Is “Boffo,” and This Year’s Top 100 Brands
Loyalty is a leading-indicator of consumer behavior and brand profitability. [...]
Sometimes A Little Change Is A Good Thing
Markets – and marketing – have changed. The global supply [...]
What’s Retail’s Most Inclusive Holiday?
Answer: Mother’s Day. Mother’s Day has come to encompass a [...]
Black November
Earlier (and earlier) holiday shopping has become the “new normal.” [...]
Amazon’s Waterloo?
Ex-Whole Foods CEO John Mackey, warned Amazon that its expansion [...]
Why NFL TV Ratings Are Down & Other Predictive Brand Stories
Last March we released our 2017 Sports Loyalty Index. According [...]
2017 Holiday Spend Survey and the Best Gift For Marketing, Advertising, & Brand Folks on Your List (Naughty or Nice)
According to 11,625 consumers, this year’s average holiday spend will [...]
Brand Success Is Right Around The Corner
2018 is right around the corner and you never know [...]