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Is Target Off-Target With Cuts To Minimums For Free Shipping?
Target, the discount retailer, well-known for its low-lower-lowest pricing strategies [...]
2016 Back-to-School Consumer Spending Gets a D+
The 2016 back-to-School spending report card for households with school-age [...]
FREE DOWNLOAD: Brand Loyalty 1997-2022 (and beyond)
We invite you to download Brand Keys’ “25 Year Roadmap [...]
Which Came First, The Consumer or the Brand?
It was David Ogilvy who said, “Consumers don’t say what [...]
Back-to-School Consumer Spending Gets an Incomplete
The Brand Keys 2015 Back-to-School spending report card is in [...]
What Pizza Experts And Pizza Loyalists Say About Pizza Brands
Who are the real pizza experts out there? Sure, Pat [...]
What We Can Do For You
Brand loyalty today is vastly different than brand loyalty [...]
An Educated Consumer May Have Been Sy Syms’ Best Customer, But Today They’re More Difficult To Engage!
The 2014 Brand Keys Back-to-School report card is in: households [...]
Amazon Fire Phone Gets Great Reception
Amazon unveiled its first, very-own-branded smartphone today, the Fire Phone, [...]