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ChatGPT Joins Loyalty Legends, Why Loyalty Is “Boffo,” and This Year’s Top 100 Brands

Loyalty is a leading-indicator of consumer behavior and brand profitability. [...]

By Robert Passikoff|2023-12-05T01:55:47+00:00September 13, 2023|Brand Engagement, consumer expectations, Consumer Goods, Loyalty, Media, Retail, Social Media, Technology, Trends, Uncategorized|Comments Off on ChatGPT Joins Loyalty Legends, Why Loyalty Is “Boffo,” and This Year’s Top 100 Brands

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15 Brands That Sent Too Many Emails

Emails are not like duct tape. More is not necessarily [...]

By Robert Passikoff|2022-12-15T17:55:32+00:00December 15, 2022|Brand Engagement, Social Media, Uncategorized|Comments Off on 15 Brands That Sent Too Many Emails

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User-Generated Content. From Amazon. And, No, Not An Oxymoron!

User-Generated Content, UGC, has been around, well, forever, but went [...]

By Robert Passikoff|2022-08-15T14:57:06+00:00August 15, 2022|Brand Engagement, Social Media, Trends, Uncategorized|Comments Off on User-Generated Content. From Amazon. And, No, Not An Oxymoron!

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Unfriending Facebook & Other Brand Life Lessons

The contribution “trust” made to brand loyalty increased average of [...]

By Robert Passikoff|2020-06-30T13:44:26+00:00June 30, 2020|advertising, Social Media, Trust, Uncategorized|Comments Off on Unfriending Facebook & Other Brand Life Lessons

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Do No Evil. Unless You Have A Really Good Reason. Then Feel Free!

YouTube Twitter Facebook Instagram Reddit LinkedIn Snapchat Pinterest Yelp Tumblr [...]

By Robert Passikoff|2018-10-16T01:34:29+00:00October 16, 2018|Customer Loyalty, Social Media, Uncategorized|Comments Off on Do No Evil. Unless You Have A Really Good Reason. Then Feel Free!

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