Black Friday vs. Cyber Monday
HERE’S WHAT OUR BRAND KEYS EMOTIONAL ENGAGEMENT METRICS PREDICTED: Earlier [...]
J.C. Penney Blame Game: Blaming Everybody Else Is Great Till There’s No One Left But You!
No, it’s not a new promotion, but it is the [...]
Predictive Metrics Only Work If They Actually Predict Something!
If that sounds self-evident, before you go, “well, duh,” think [...]