Meeting Your Customers’ Expectations Is Good
Having your brand meet customers’ very high expectations is good. [...]
Keeping In Step With Your Brand
Ever wondered why the pull of your favorite brand is [...]
What 96,608 Consumers Said About Your Brand
Results of our 27th annual Customer Loyalty Engagement Index survey [...]
About Those Brand-Related Choices You Make Each Day. . .
Depending on category and age cohort, 5,950 to 10,500 of [...]
Mind The Gap! And the 2024 TRENDS.
The gap between what consumers expect and what they feel [...]
The Greatest Story Ever Told!
Great stories make brands great. Because storytelling is a great [...]
Tracking Brand Loyalty
pc magazine looked at our Brand Keys Loyalty Leaders lists [...]
What’s The Smartest Smartphone For You?
It’s estimated consumers spend 5 hours 24 minutes per day [...]
Hope For The Best. Expect The Worst . . .
Life’s a play. We’re unrehearsed. That’s according to Mel Brooks. [...]
ChatGPT Joins Loyalty Legends, Why Loyalty Is “Boffo,” and This Year’s Top 100 Brands
Loyalty is a leading-indicator of consumer behavior and brand profitability. [...]