Holiday Tech Caution: You Better Keep It Simple
We’re hoping that songwriters, John Coots and Haven Gillespie, will [...]
Apple iPhone 7 Sucks (When It Comes Building Loyalty)
MEMO TO APPLE: When Delight Becomes Expectation, Loyalty Becomes Uncertain [...]
Smartphones vs. Tablets: Which Is Best?
If you’re reading this commentary on a tablet, you’re apparently [...]
Brand Keys Metrics Predicts World’s No. 1 Smartphone. Now What About The Watch?
For years we’ve written how emotional engagement and loyalty metrics [...]