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So far Robert Passikoff has created 324 blog entries.

Q: What do you do when your brand gets stale? A: Find a fresh recipe that offers more than just product

McDonald’s is desperately looking to change the image of their [...]

By Robert Passikoff|2014-10-31T13:46:28+00:00October 14, 2014|Food, Uncategorized|Comments Off

Breaking Up Is Hard To Do

Three years ago Meg Whitman, CEO of Hewlett Packard, instituted [...]

By Robert Passikoff|2014-10-31T13:43:16+00:00October 9, 2014|Technology, Uncategorized|Comments Off

Truly Mobile Apps: Ridesharing, the 21st Century Version of Carpooling

As of September 2014, the San Francisco and app-based Uber [...]

By Robert Passikoff|2014-10-31T13:45:12+00:00October 1, 2014|Transportation, Uncategorized|Comments Off

2014 Sports Fan Loyalty Index Names NFL Fan Favorites And Finds Ray Rice Domestic Violence Hurts League More Than Team

Anyone up on the news can’t have missed the fact [...]

By Robert Passikoff|2014-10-31T13:32:19+00:00September 18, 2014|Sports, Uncategorized|Comments Off