I wanted to share an insightful article by Sarah Mahoney in MediaPost about the 2025 Customer Loyalty Engagement Index.
The piece dives into key trends shaping customer loyalty and how to stay ahead of customer expectations and the competition.
It’s a must-read for anyone or any brand looking to enhance customer engagement and loyalty strategies. Check it out here: https://www.mediapost.com/publications/article/402843/loyalty-royalty-fox-news-hyundai-discover.html
The paradigm has shifted. But loyalty is more important – and profitable – than ever.
Find out more about what makes customer loyalty happen and how Brand Keys metrics is able to predict future consumer behavior: brandkeys.com. Visit our YouTube channel to learn more about Brand Keys methodology, applications and case studies.
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