Happy July 4th!
When you have a moment, we invite you to look at Wise Marketer’s “What Makes A Brand Patriotic and a Customer Loyal.” It turns out it’s not all flags and fireworks when it comes to today’s new paradigm for patriotism.
And if you’d like to see how some of the brands citizen-consumers voted to the top of the patriotism list do it right, here’s some advertising that makes a real emotional connection and will get you humming, “You’re a Grand Old Brand.”
Brands that can make emotional connections with a value as powerful as patriotism will always have a strategic advantage when it comes to winning the hearts, minds, and loyalty of consumers.
Do it right and consumers don’t only stand up and salute, they stand up and buy!
Happy Independence Day!
Find out more about what makes customer loyalty happen and how Brand Keys metrics is able to predict future consumer behavior: brandkeys.com. Visit our YouTube channel to learn more about Brand Keys methodology, applications and case studies.
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