Ever wondered why the pull of your favorite brand is so strong?
Or why some products seem to fade into oblivion while others redefine an entire industry?
In our 2024 Brand Keys Customer Loyalty Engagement Index, 95,607 consumers showed us the new step patterns for 1,200 brands.
So, we invite you to join Robert Passikoff, Brand Keys Founder, and Mike Giambattista, Editor of The Customer, while they unravel the mysteries of consumer loyalty and the collapse of the traditional marketing funnel in a new podcast, Mastering the New Dance of Customer Expectations – how loyalty has evolved from a simple choice between two brands to a complex dance where consumer expectations lead and brands must follow.
To join the dance, or for more information about this year’s results, or survey details, email us at firstname.lastname@example.org
Find out more about what makes customer loyalty happen and how Brand Keys metrics is able to predict future consumer behavior: brandkeys.com. Visit our YouTube channel to learn more about Brand Keys methodology, applications and case studies.