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Playing to Win for Fan Loyalty

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Playing to Win for Fan Loyalty

By Robert Passikoff|2024-04-30T14:54:36+00:00April 29, 2024|Comments Off on Playing to Win for Fan Loyalty

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About the Author: Robert Passikoff

About

Brand Keys is a brand research consultancy specializing in predictive brand equity, consumer loyalty and engagement metrics. Our measurement methodology correlates very highly with sales and profitability, making it an accurate means of predicting sales and future in-market behavior.

New York, NY | Dublin | Dubai | London | Madrid | Sydney | Tokyo

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