Brand Keys, global leader in brand loyalty and emotional customer engagement, has conducted our Customer Loyalty Engagement Index every year since 1997.
Earlier this year, our 2022 Silver 25th Anniversary edition added another 88,126 consumer interviews to the world’s largest, most-continuous database of predictive brand loyalty tracking metrics.
We did a deep-dive analysis of our 4.7 million assessments data base and compiled a report, “25-Year Roadmap to Brand Loyalty.”
If you missed its release earlier this year, the free report can be downloaded here.
Loyalty is more important than ever. Because, it turns out, an ounce of loyalty is worth a pound-and-a-half of satisfaction
Find out more about what makes customer loyalty happen and how Brand Keys metrics is able to predict future consumer behavior: brandkeys.com. Visit our YouTube channel to learn more about Brand Keys methodology, applications and case studies.
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