$400,000,000,000 gone! Vanished! Not coming back!
Are celebrities to blame for the crypto crash that wiped out $400 billion in crypto market capitalization? And bankrupted many investors?
Well, not entirely. But their personal promotions of them certainly didn’t help.
Consumers and brands (and yes, the celebrities themselves) need to think about this when it comes to celebrity endorsements. Read more here, in The Drum.
Because, when it comes to investing your money, there’s a big difference between celebrity and competency.
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