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The Cocktail Culture Driving Changes in Alcohol Brands

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The Cocktail Culture Driving Changes in Alcohol Brands

By Robert Passikoff|2022-06-01T02:19:44+00:00May 31, 2022|Comments Off on The Cocktail Culture Driving Changes in Alcohol Brands

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About the Author: Robert Passikoff

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Brand Keys is a brand research consultancy specializing in predictive brand equity, consumer loyalty and engagement metrics. Our measurement methodology correlates very highly with sales and profitability, making it an accurate means of predicting sales and future in-market behavior.

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