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Measuring REAL Loyalty

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Measuring REAL Loyalty

By Robert Passikoff|2026-01-13T02:31:33+00:00January 12, 2026|Comments Off on Measuring REAL Loyalty

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About the Author: Robert Passikoff

About

Brand Keys is a brand research consultancy specializing in predictive brand equity, consumer loyalty and engagement metrics. Our measurement methodology correlates very highly with sales and profitability, making it an accurate means of predicting sales and future in-market behavior.

New York, NY | Dublin | Dubai | London | Madrid | Sydney | Tokyo

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